An article in New Mexico Business Weekly says that the “Creative Cities” program of UNESCO is a new model of tourism. Is it really that or a new branding of the same old cultural tourism that attracts 40% of all travelers to hundreds of destinations worldwide with the only dream – to satisfy their cultural needs? See why I have my doubts…
« Country branding for cultural tourism | Main | New survey about the image of Bulgaria abroad »
October 21, 2008
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- A Hidden Treasure - The Old Mosque (Eski Djamia) in Stara Zagora
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- Claiming History - Part I
- Conclusions: The overall value of the Country Brand Index and Nation Brands Index for cultural tourism strategists, destination management organizations and travel practitioners
- Contributions: Bulgaria brings the Cyrillic Alphabet to the European Union
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- National Institute for New Technology and Culture Marketing - Национален Институт по Нови Технологии и Маркетинг в Културата
- Notes on country branding of Bulgaria for cultural tourism, focused on the Thracian Cultural Heritage
- Rescued treasures of Ancient Thrace from the Vassil Bojkov’s collection - an exhibition in the State Museum of the East, Moscow
- Rossitza's 12 Steps for Creating Cultural Tourism Product
- Some mistakes in the Strategic Plan for Cultural Tourism in Bulgaria
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Cultural Tourism Resources
- World Tourism Organization (UNWTO)
- Online Travel Market - New Media Trend Watch World
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"MBLM is dedicated to filling gaps between people, brands and technology and building greater intimacy." One of the top aces for country branding, Rina Plapler, ex FutureBrand is a partner there. - Landor: Strategic Brand Consulting and Design
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